A Maxanet alternative built around ownership.
Maxanet has powered online auctions for traditional houses for years. If you want the same reliability but with full control of your brand, your bidder data, and the buyer relationship, Unovance Global is the ownership-first alternative.
Maxanet earned its reputation honestly — it is a dependable platform that has carried countless timed and live internet auctions for established houses. If it is working for you, that counts for something. The question worth asking is a different one: who owns the audience you are building?
Unovance Global takes a deliberately ownership-first approach. We deliver your auction platform white-label or private-label, so every sale runs under your own brand. Bidders register with your house, the data stays yours, and the relationship with the buyer is yours to keep — not rented from a shared marketplace.
On top of that you get 22 auction formats, end-to-end management — cataloging, clerking, invoicing, and settlements — and AI tools built in, including a fraud dashboard, a bidder agent, and an auctioneer agent. It is auction technology designed by people who actually know reserves, buybacks, consignors, and settlements.
What an ownership-first platform gives you.
Your brand, not a shared marketplace
Sales run on a platform that carries your name and look — bidders register with your house, not someone else's network. White-label or fully private-label.
You own the bidder data
Every registration, bid, and buyer relationship belongs to you. Export it, market to it, and build repeat business instead of renting an audience.
22 formats from one platform
Timed, live webcast, sealed-bid, Dutch, buy-now, and more — plus full cataloging, clerking, invoicing, and settlements in one place.
AI tools built in
A fraud-screening dashboard, a bidder agent, and an auctioneer agent come standard — practical automation that lightens the work behind every sale.
Frequently asked questions
What does Maxanet do well?+
Maxanet is a long-standing online auction software provider with a solid track record of running timed and live internet auctions for traditional auction houses. Many operators have run reliable sales on it for years. Our aim is not to knock that, but to offer a different model centered on ownership.
How is Unovance Global different from Maxanet?+
The core difference is ownership. Unovance is delivered white-label or private-label, so your brand fronts every sale and the bidder data, buyer relationships, and catalog are yours. You also get 22 auction formats and built-in AI tools — a fraud dashboard, bidder agent, and auctioneer agent — under one roof.
Is switching from Maxanet to Unovance disruptive?+
We plan migrations around your sale calendar so there is no gap. Catalog structure, bidder records, and settlement workflows carry over, and our team — with roots back to Equipmentfacts in 2000 — handles the heavy lifting so your next auction runs on schedule.
Why does owning my bidder data matter?+
When buyers register inside a shared marketplace, that audience effectively belongs to the platform. Owning your data lets you market directly to past buyers, understand bidding behavior, and grow a repeat base that compounds in value sale after sale.
See the ownership-first alternative to Maxanet.
Bring your brand, your bidders, and your catalog onto a platform you control. Book a walkthrough and we will map a migration around your next sale.